ContactEngine enters the US market today, with its Chief Commercial Officer, Giles Bryan returning to the US to steer the launch
Salesforce is an extraordinary success story. In the words of their larger than life CEO they ‘lead the industry as the first to bring cloud, social and mobile to CRM, and now with our latest release we are making artificial intelligence available to millions of Salesforce users with Einstein’. That’s great but thing is, I think CRM is dead……..
Successful communication with customers isn’t just about the medium used, and the more we can take consumer preference into account at an individual level (medium, time of day, etc.), the more likely a successful communication with them is.
Consumers are more demanding than ever, which means the way you talk to them must be better, wider and more flexible than it has ever been.
Customers miss deliveries for all sorts of reasons. The most common ones are forgetfulness, not knowing about the appointment, not hearing the doorbell, and work commitments. Becoming aware of these reasons will help you begin to cater for your shoppers’ hectic lives, but these are only the tip of the iceberg.
Despite rarely being more than a few inches away from our smartphones, a majority of British consumers (68%) say they would not respond to a company trying to contact them to schedule a delivery