Telecommunications in the US
After seeing a -7 point drop in its Overall Customer Effort score last quarter, the company has cemented its position at the root of the US telecommunications rankings with a further -1 drop to 36 this quarter.
Three of the four pillars have dropped in the past three months, with Knowledge & Expertise dropping to -2 to 35, with only 34% rating the expertise of the customer service agent as 'excellent' and only 39% saying the way details were clearly explained to them as 'good'.
Customer Effort in detail
Style of Communication
40 vs 41 last quarter
36% say the politeness of their customer service agents is 'good'
39% rate the ability to communicate with them in their chosen language (other than English) as ‘good’
Knowledge and Expertise
35 vs 37 last quarter
34% rate the expertise of the customer service agent as 'excellent'
39% say the way details were clearly explained to them was 'good'
37% rate how well the customer service agent understood their particular problem or question as 'good'
Understanding & Valuing the Customer
40 vs 41 last quarter
32% rate this brand as 'excellent' for how they made them feel valued/important as a customer
44% say the way they understood their needs was 'good'
45% say they were 'very satisfied' with the outcome of their communication or contact
Speed Solving the Problem
31 vs 31 last quarter
33% rate how easy it was to find the information they wanted on the website/app as 'excellent'
35% rate how they were able to achieve what they set out to do, or resolve their issue, with the first agent they contacted as "excellent"
31% say they made it ‘fairly easy’ to achieve what they set out to do