Curry’s/PC World’s Overall Effort Score might have increased +1 point to 56, but it has stayed in 5th position in the UK Technology Retail rankings, where it has stayed static for more than half a year.
The UK company should look to improve two of its Style of Communication pillar, which dropped by -1 point.
As an area of improvement, customers marked the tech company down in Style of Communication for the politeness of its customer service agents, dropping from 45% to 42% wave on wave.
Under Valuing the Customer, which increased by +1 points, more customers ranked it as ‘excellent’ for the range of solutions or options that were suitable than last wave.